One Partner. Six Pillars. Everything Managed.
Social Media Management, Monthly Photo/Video, SEO Content, a Brand-New Website, Analytics + Tracking, and Email Marketing Automation — all handled by iOLab, so you can focus on guest experience.
Enterprise level digital. all Included.
The complete, done-for-you stack that quietly runs your marketing.
Social Media Management
2 platforms • calendar • posting • reporting
Monthly Photo/Video
Rooms/menu • banner video • reels
SEO Content
4 blogs/mo • on-page • technical
Brand-New Website
10 pages • lead forms • fast & mobile
Analytics + Tracking
GA4 • GSC • dashboards • attribution
Email Automation
Weekly sends • seasonal flows
Outcomes operators care about
We sell results, not tasks.
–20–40% OTA Share
Keep the margin in-house.
+8–15% Shoulder Lift
Fill calendar gaps with intent-led content.
+1.5–3× Leads
Conversion-tuned site & forms.
30–50 hrs / mo
We run the stack. You host.
Your 90-Day Marketing Engine
We install and operate the full marketing stack, while you approve creative and focus on guests.
Weeks 1–2
Foundation: new website scaffold, SEO baseline, lead forms, analytics.
Weeks 3–4
Photo & video shoot, 10 reels, banner video, first email automations.
Weeks 5–8
Traffic: SEO content, social calendar, performance optimization.
Weeks 9–12
Scale: A/B tests, seasonal offers, GA4 dashboards, next plays.
Case Studies: Results That Speak
Boutique properties across North America that partnered with iOLab to grow direct bookings and strengthen their digital presence.
Allenberry Resort — Boiling Springs, PA
Full digital overhaul: new website, SEO, and automation. +42% direct revenue and +18% occupancy in 6 months.
View Case Study
The Hen Houses — Wildwood, NJ
Social storytelling, influencer strategy, and seasonal offers. 100% occupancy in first 90 days post-launch.
View Case Study
The Milestone — Harrisburg, PA
Luxury micro-resort launch campaign. 3× inquiry growth through video, SEO, and automated email flows.
View Case Study
South Beach Casino — Manitoba, Canada
Full site rebuild, SEO, and paid traffic optimization. +27% direct bookings and improved retention.
View Case Study
How Much Could You Save Off OTAs?
Estimate the annual revenue recaptured by shifting demand to direct.
Your Property Details
Your Potential Savings
Setup + 6 Months. That's It.
Website, content, photo/video, social, SEO, email, analytics—bundled in one plan.
One-Time Setup
- Brand-new 10-page website + lead forms
- GA4, GSC & SEO baseline configuration
- Pro photo/video (5 rooms or 30 menu items)
- 10 reels + banner video
- Email, social, SEO, analytics setup
6-Month Management
- 4 SEO blog posts/month + technical fixes
- Social for 2 platforms + reporting
- Weekly emails + seasonal automations
- 5 hrs/month site updates
- 1-hour monthly strategy call
- + $500/mo for monthly shoots
Total 6-Month Investment
No hidden fees. Simple terms.
