Stop Paying OTAs 25%.
Start Owning Your Guest Relationships.
The Complete Digital Marketing Package for Independent Hotels, Restaurants & B&Bs
🏨 Brand New Website
Included FREE
📧 Email Automation
Convert & Retain
📱 Social Strategy
2 Channels Managed
🔍 SEO & Content
Rank Organically
You're Losing Money to Third Parties
Independent hospitality businesses face an uphill battle against corporate chains and commission-hungry platforms.
OTA Commissions: 15-25%
Expedia, Booking.com, and other OTAs take a massive cut of every booking. You're paying them to rent your own customers.
Delivery Apps: 30% Fees
DoorDash and Uber Eats are eating your margins alive. Every order costs you nearly a third of the revenue.
Lost to Airbnb & Vrbo
Vacation rentals dominate search results while your B&B stays invisible on page 3 of Google.
No Guest Relationships
When third parties own the booking, you never own the customer. No data. No remarketing. No loyalty.
The Hospitality Digital Refresh Package
Everything you need to compete with corporate chains and take control of your marketing—all under one roof.
One-Time Setup
Your Brand New Digital Foundation
- Brand New Custom Website ($4,000-5,000 value)
- Mobile-responsive, hospitality-focused design
- Up to 8 professionally designed pages
- Booking/reservation integration ready
- Basic SEO foundation built in
- Google Analytics & Search Console setup
- Email marketing platform configuration
- Initial automation welcome series
- Social media audit & 90-day strategy
- Competitive SEO audit
- Brand guidelines document
Monthly Service
6-Month Commitment
- SEO & Web Management: 4 monthly blog posts, on-page optimization, 5 hours web updates
- Email Marketing: Weekly campaigns, seasonal automation, list management
- Social Media: 2 platforms managed, content calendar, daily posting & curation
- Analytics & Reporting: Google Analytics, Search Console, performance tracking
- Monthly Strategy Call: 1-hour consultation and optimization session
- Dedicated Account Manager: Direct access to your marketing team
Real Results from Real Hospitality Businesses
We've been helping hotels, restaurants, and B&Bs break free from OTA dependency since 2014.
Allenberry Resort
Historic Pennsylvania Wellness Resort
Challenge: Heavy reliance on OTAs, outdated website, minimal direct bookings
Johnny D's Pizzeria
Wildwood, NJ Restaurant
Challenge: Losing 30% of delivery orders to DoorDash and Uber Eats
Your Investment & ROI
| What You Get | Your Investment | Market Value |
|---|---|---|
| One-Time Setup Fee | $3,000 | $7,000-9,000 |
| Monthly Service (6 months) | $2,450/month | $3,000-4,000/month |
| 6-Month Total | $17,700 | $25,000-33,000 |
| Your Savings | $7,300-15,300 | |
💡 Consider This ROI Scenario:
If you're currently paying 20% commission on $10,000 in monthly bookings, that's $2,000/month going to OTAs. Our package costs $2,450/month—and you own the relationship.
Cut your OTA dependency by just 30%, and this package pays for itself. Everything beyond that is pure profit in your pocket.
Optional Add-Ons:
- Professional Photo/Video Shoot: $3,000 one-time or $500/month ongoing
- Paid Media Management: 15-20% of ad spend (Google Ads, Meta, TikTok)
- Additional Social Channels: +$400/month per platform
Ready to Take Control of Your Marketing?
Let's start with a free 30-minute audit of your current digital presence. I'll show you exactly where you're losing bookings and how we can fix it—no obligation.
Schedule Your Free Digital Audit
Or call/email directly:
Email: hello@iolab.co