About iOLab Digital

We Build the Software That Runs Your Business

Not a dev shop you hand a spec sheet to. We've run the operation — and built the system that ran it when off-the-shelf software couldn't.

As a CMO, our founder architected Wrapt— a 9-module wholesale platform for Hammont — because no SaaS on the market could handle the real workflow: quoting, proofs, supplier POs, production, and fulfillment, all in one place. That's the difference. We walk in as a peer operator who's solved your exact problem, not a vendor guessing at how your shop works.

Today we build that same kind of custom operations software — CRMs, portals, production and order systems, AI automation — for businesses tired of renting generic tools at $300–500/mo. Every build is branded to you, fits your exact workflow, and is yours to own. No subscriptions, no lock-in.

Let's Talk

12+

Years in Business

Our Founder

Meet Rauf Tur

Rauf Tur has spent his career on the operator side of the table. As a marketing and operations leader, he didn't just commission software — he architected it: Wrapt, a 9-module wholesale platform for Hammont, born because every off-the-shelf tool forced the business to bend around it instead of the other way around.

That experience is iOLab's edge. Rauf has led custom builds across wholesale, hospitality, restaurants, and field-service trades — each one shaped by someone who's actually run the operation it serves. You get a peer who understands your workflow, not a dev-for-hire learning it on your dime.

Based in Medford, New Jersey, iOLab Digital is a Microsoft Advertising Partner, Semrush Agency Partner, SiteMinder Advocate Partner, and Mailchimp Partner.

A few of Rauf's most recent builds