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iOLab DigitalDigital
Monthly plans

We build the system. You own it. We keep it working for you.

A website or CRM only pays off if someone keeps it running and keeps it pointed at new business. Our monthly plans do both, from $1,200 a month.

Build, then run

How a monthly plan works

The same idea behind every plan: the system is yours, and we stay on to run it.

  1. Step 1

    We build what's missing

    On Growth, a fixed-price setup builds the booking or inquiry system, or rebuilds the site. On Care, we start with an audit of the platform you already run.

  2. Step 2

    You own it

    The custom work is yours once it's paid for, under your agreement. Third-party tools keep their own licenses. The monthly fee is not rent on your own system.

  3. Step 3

    We run it and improve it

    Every month: the work in your plan, a report you can check against your own numbers, and a person to talk to when something needs to change.

The plans

Two plans, one fixed monthly price each

Ranges, not packages: we agree one monthly price for your scope before anything starts.

Monthly plan

Growth

$1,800–$2,500/mo

Plus a fixed setup, typically $2,500–$5,000. Ad spend is billed separately.

6 to 12 month agreement

For businesses that sell bookings, trips, events or quoted jobs and want more of them from the demand they already have.

What's included

  • The lead-to-booking system: your website or landing pages, an inquiry, event or quote pipeline, and email and SMS to your customer list
  • Google Ads and Google Business Profile management, plus automated review requests
  • A monthly campaign calendar for your events and seasonal offers, with 2 to 4 email or SMS sends
  • A monthly report against your booking and inquiry targets, and a monthly call
Talk about the Growth plan

Monthly plan

Care

$1,200–$2,450/mo

No setup fee. An onboarding audit of your platform is included.

12 month agreement

For businesses that already run on a custom or complex platform and need it kept up, secure and improving.

What's included

  • Hosting and infrastructure, updates, security, backups and uptime monitoring
  • 6 to 10 hours a month of improvements, then $150 an hour
  • Requests and bug reports through a client ticket portal with a response SLA
  • A monthly analytics report
Talk about the Care plan

Third-party subscriptions and usage, such as SMS, payment processing or paid integrations, are listed in your agreement. Need something built once, with no monthly plan? See project pricing.

What we run

The kind of systems we run on these plans

This is work we already do every month. We don't name clients here without their permission.

See the systems we've built
  • Booking and inquiry systems

    For seasonal and event-driven businesses: a direct-booking or quote flow, a CRM that tracks every inquiry, and the follow-up that turns them into bookings.

  • Customer and member platforms

    Web platforms with accounts and online billing, kept updated, backed up and improved month to month.

  • Requests that get tracked

    A ticket portal where change requests and bug reports are logged, answered and closed against an agreed response time.

FAQ

Monthly plan questions

Do I own what you build if I'm on a monthly plan?

Yes. The custom work we build for you, whether it's a website, a booking or quote flow or a CRM, is yours once it's paid for, under your agreement. Third-party tools keep their own licenses. The monthly fee pays for running and improving the system, not for renting it back to you.

Why does Growth have a setup fee and Care doesn't?

Growth usually starts with something to build: a new site, a booking or quote flow, or the CRM that tracks your inquiries. That is a fixed-price setup we agree before work starts. Care starts from a platform you already have, so it begins with an onboarding audit instead, and the audit is included.

How long is the commitment?

Growth runs on a 6 to 12 month agreement and Care on a 12 month agreement. Marketing and platform improvements build over months, so the plans aren't month to month. The term, the hours and what happens at the end are in writing before you sign.

What decides where my price lands in the range?

Scope. For Growth, it's how many channels and offerings we run and how much campaign work each month takes. For Care, it's the size of the platform and how many improvement hours you need. We quote one fixed monthly price after a short call.

Can I just pay for a one-time build instead?

Yes. If you only need something built, see our project pricing: starting budgets for websites, CRMs, apps and AI automation. After launch you can add a Care plan or not. It's your call.

Not sure which plan fits?

Tell us what you sell and where inquiries get stuck. We'll say which plan makes sense, or whether a one-time build is the better buy.