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iOLab DigitalDigital
Paid Media Campaign Creation & Management

Paid media management priced to fit your ad budget

A flat $500 a month on one channel, a flat $1,000 a month on two channels with creative included, or 15% of ad spend once you run three channels on $10,000 a month or more.

Packages at a glance

Save 5% to 15% when you bundle two or more services, and 5% more on a 12-month contract.

Packages

Paid Media packages and pricing

Getting Started

Month to month

$500/month

Test and optimize your paid advertising on your highest-priority platform.

What's included

  • Single channel management (Google, Meta, TikTok, Snapchat, LinkedIn, or Pinterest)
  • Campaign setup and optimization
  • Audience targeting and refinement
  • Monthly performance reporting
  • Month-to-month flexibility
  • For monthly ad spend up to $5,000
  • Content creation not included
Ask about Getting Started

The Essentials

$1,000/month

Expand your reach across multiple platforms with integrated campaigns.

What's included

  • Two-channel management and coordination
  • Cross-platform campaign strategy
  • Custom ad creative and content creation
  • A/B testing and optimization
  • Bi-weekly performance reporting
  • For monthly ad spend of $5,000 to $10,000
Ask about The Essentials

Premium

15%of ad spend

Maximum reach with multi-channel orchestration and comprehensive creative production.

What's included

  • Three-channel management and optimization
  • Integrated multi-platform strategy
  • Unlimited ad creative and content creation
  • Advanced audience segmentation
  • Weekly performance reporting and calls
  • Dedicated account strategist
  • For monthly ad spend of $10,000 and up
  • $1,500 minimum monthly fee
Ask about Premium

Side by side

The differences that usually decide it.

Paid Media Campaign Creation & Management packages compared side by side
CompareGetting Started$500 /monthThe Essentials$1,000 /monthPremium15% of ad spend
Management fee$500 a month$1,000 a month15% of ad spend ($1,500 minimum)
Monthly ad spendUp to $5,000$5,000 to $10,000$10,000 and up
Channels managed123
Ad creativeNot includedCustom creativeUnlimited creative
ReportingMonthlyBi-weeklyWeekly, with calls
Dedicated account strategistNot includedNot includedIncluded
TermMonth to month6-month minimum6-month minimum

How it starts

  1. Step 1

    A short call

    Tell us what you sell and what you want this work to do. We'll help you pick the package that fits.

  2. Step 2

    A written quote

    You get the package, the term and any bundle or 12-month discount in writing before anything starts.

  3. Step 3

    Delivery on a schedule

    The work in your package is delivered on the schedule the package sets out, month after month.

Terms & savings

Contract terms, and how to pay less

Minimum term
6 monthsWith 30 days' notice to cancel. Select starter packages run month to month.
Bundle and save
5% to 15%5% off for two services, 10% for three, 15% for four or more.
12-month contract
5% offApplied across every service you take.
Both together
Up to 20%The bundle discount stacks on the 12-month discount.

Popular bundles with Paid Media

  • The Growth Stack

    SEO + Paid Media + Social Media

  • The Complete Solution

    Fractional CMO + any 2 services

Price a bundle
Paid Media FAQ

Questions about Paid Media

Is my ad budget included in the fee?

No. The fee covers campaign creation and management. Your ad spend is paid to the platforms separately. Each package is built for a range of monthly ad spend: up to $5,000 for Getting Started, $5,000 to $10,000 for The Essentials, and $10,000 and up for Premium.

Which platforms do you manage?

Getting Started covers one channel of your choice: Google, Meta, TikTok, Snapchat, LinkedIn or Pinterest. The Essentials manages two channels and Premium manages three.

How does the pricing work as my budget grows?

Getting Started is a flat $500 a month and The Essentials is a flat $1,000 a month, so the fee does not rise with your spend inside each range. Premium is 15% of your monthly ad spend, with a $1,500 minimum monthly fee.

Do you make the ads?

The Essentials includes custom ad creative and content creation, and Premium includes unlimited ad creative. Content creation is not included in Getting Started.

Can I try it month to month?

Yes. Getting Started is month to month. The Essentials and Premium run on the standard 6-month minimum with 30 days' notice to cancel.

Not sure which package fits?

Tell us what you sell and what you want marketing to do. We'll come back with the package that fits and a written quote.